InTouch
Take your massage services to the workplace to help employees reduce stress
Call it irony or coincidence but the final game of the World Series just happened to fall on National Stress Awareness Day. If the ballgame didn’t cause some of your clients stress; there’s a good chance that other...
Retinol isn’t magic but it works wonders on fine lines and wrinkles
Smoke and mirrors is one way to describe many of the claims about skin care products and ingredients. With so many products on the market to exfoliate, hydrate and moisturize the skin not to mention “vanish”
Holiday gift cards can be the gift that keeps giving at your spa or massage practice
Could gift cards be the holiday gift that keeps giving to your spa or massage practice? GiftCard.com reports that over $100 billion is spent on gift cards annually and that 72 percent of customers will spend
The Holiday Shopping Spree is About to Begin…Are You Ready?
The busiest buying season of the year is right around the corner! Is your business positioned to maximize the profit potential? If not, now is the time to make a plan to ensure you are ready for those...
Is your spa or massage practice website helping to increase bookings? If not, here are four tips.
Is your website working as well as it can for your spa or massage practice? Your site should be a key part of your marketing effort to attract customers and prospects and help build business. Even if your website...
Six ways to foster a healthy workplace environment at your spa or massage practice
Our industry is all about health and wellness so the last thing you would ever want to do is foster a workplace environment that is anything but positive. Not only do employees suffer when there’s tension...
Help ease spa and massage client stress with the soothing scent of lavender
With the holidays coming up, clients may start to feel feel particularly overwhelmed and stressed. Try incorporating lavender into your treatments to help. When the ancient Romans needed to relax (It’s not
There’s more to lines and wrinkles than the aging process
They say you are as old as you feel. But even if you’re 60 and still have the same vigor and vitality you did at 20, your skin may be giving away your date of birth. That’s because skin ages. For some people...
Is the color of your spa or massage practice brand sending the right message?
The color of your spa or massage practice says a lot about your brand. Over the years, there have been many theories and observations about the impact of color on marketing. In his article “The Psychology of Color in Marketing and Branding,”
Dare to be an original in your spa or massage practice
I did it my way” is certainly a familiar lyric from Ol’ Blue Eyes. But how many people can actually attest to the fact that they did or plan to do it their way. When it comes to being an original whether in your
Government medical researchers confirm massage and other CAM therapies provide pain relief
Complementary and alternative health care treatments are finally getting recognition for pain relief among U.S. government medical researchers. An announcement from the National Institutes of Health (NIH)
Inspiration Abound!
I have been blessed to be able to teach bodywork to students from all over the world. This profession offers me the opportunity to meet amazing people who inspire and challenge me to be the best educator...