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With it's range of soothing and stimulating properties, menthol can be the perfect ingredient to help relieve clients’ muscle aches and pains

With it's range of soothing and stimulating properties, menthol can be the perfect ingredient to help relieve clients’ muscle aches and pains

Treat Client Aches and Pain with Menthol (February 18, 2023) When clients seek relief from aches and pains, reach for the menthol. Menthol comes fr...
Smooth, Soothe and Condition clients’ skin with Shea Butter

Smooth, Soothe and Condition clients’ skin with Shea Butter

It’s no wonder Shea Butter is a leading ingredient in cosmetic products. It does wonders for the skin and may even help heal sore muscles and joints. Client will value Shea Butter in your treatment menu.
How Cause Marketing Benefits Your Business

How Cause Marketing Benefits Your Business

Stand out from the competition with cause marketing. It takes giving back to the community to a new level.

Getting Down to Essentials: Eucalyptus Oil

Getting Down to Essentials: Eucalyptus Oil

The holidays can be joyous but they also can bring on muscle aches and pains from overactivity. Help clients get over pain with the healing powers of Eucalyptus Essential Oil.

Massage Industry Growth in 2023 and Beyond

Massage Industry Growth in 2023 and Beyond

The New Year and well beyond are looking very positive for the massage industry. We look at some of the trends driving this growth.

Don’t Forget to Schedule Downtime

Don’t Forget to Schedule Downtime

When it comes time to start scheduling activities for the New Year, make sure to plan some time for “downtime.” You need to recharge periodically to destress and energize to meet your 2023 goals. Learn more about the need for downtime and why its so valuable to you and your business.

Five Marketing Trends for the New Year

Five Marketing Trends for the New Year

What’s key to successful marketing in 2023? Here are some trends you will want to incorporate into your marketing planning to reach clients and strengthen bonds.

Pamper Client's Skin with Cocoa Butter

Pamper Client's Skin with Cocoa Butter

Cocoa butter heals the senses while it soothes the skin. Make it a must in treatments this holiday season.

Getting Down to Essentials: Cinnamon Essential Oil

Getting Down to Essentials: Cinnamon Essential Oil

The aroma of cinnamon conjures up great holiday memories for many people. But there are reasons to use cinnamon essential oil in your treatments year-round. Find out why.

Max Holiday Retail Merchandising and Marketing to Attract Last Minute Shoppers

Max Holiday Retail Merchandising and Marketing to Attract Last Minute Shoppers

Holiday shopping can be stressful. Make things easy for your clients by featuring a wide array of retail offerings they can pick up during their appointment or online. Make sure you support retail with these merchandising and marketing tips.
Why You Need to Build Business Authority and How to Build It

Why You Need to Build Business Authority and How to Build It

Everyone respects an authority and moreover wants to do business with that individual or business. That is why building business authority is so important for your spa or massage practice. Here are some ways to build business and brand authority.
Getting Down to Essentials: Rose Geranium

Getting Down to Essentials: Rose Geranium

“A rose by any other name would smell as sweet.” When Shakespeare wrote that in Romeo and Juliet, he might have been thinking of Rose Geranium essential oil. While not a rose, the Rose Geranium plant has leaves that smell strongly like roses.  The plant, native to parts of Africa, also goes by rose-scented geranium, sweet-scented geranium, or old-fashioned rose geranium. Its velvety, plush leaves and flowers bloom pale pink or almost white.

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