InTouch

A few years ago I started using an online scheduler to book my massage appointments and I LOVE IT! I have a busy appointment schedule so I can't always answer my phone when clients call.Without a doubt I have lost money in the past because...

Several of the BIOTONE team will be heading out for Las Vegas at the end of the week for the IECSC show. I'll be among them. I've lost count of how many industry trade shows I've attended in the nearly 30 years we've been in business...

I hope that that you have your reservations for the upcoming, April 24 - 26, Las Vegas Spa show. BIOTONE will be there with a full support team and great show specials in Booth 1406. In addition, I will be teaching a class on how to use spa treatments...

What client doesn't want smooth and glowing skin? After drying effects of winter, many of your clients undoubtedly are looking for advice on how to moisturize their skin. This time of year provides an excellent opportunity...

Once a quarter BIOTONE hosts their spa open house in San Diego to demonstrate seasonal spa protocols. For the last several years I've had the pleasure of leading these fun filled events. I always enjoy the wide variety of...

Who says Mother Nature doesn't cooperate. Last Sunday morning I looked out the window and across to my neighbor's yard and I could hardly believe my eyes. Overnight - as if right on cue with the first day of spring - my neighbor's pear tree had burst into bloom...

The spa industry has traditionally been known for the P word - pampering. There is a strong shift in the industry towards another P word - prevention. The goal is to meld the two thoughtfully so that each part of the combination enhances the other. As a neuromuscular therapist, my challenge was...

We're an enormously animal passionate company. We love animals here at BIOTONE. We take great pride in the fact BIOTONE has never tested products on animals, which I believe can also be said of many of the other manufacturers in the industry. We also love to hear stories from our customers who include animal massage - a growing field - as one of their specialties...

I would venture to say that the quality and depth of our relationships are directly correlated to the quality of our lives. I certainly find this to be true in my massage therapy practice. When I'm truly connecting with a client, I feel that relationship grow. It becomes deeper, stronger and more long-lasting. Conversely, when I just coexist with a client, I don't feel as connected...

When is the last time you told your clients how much you appreciate their business? Someone told me it's National Write a Letter of Appreciation Week. I was not aware such a week existed, but it's a good reminder that we all need to let our customers...

I am always searching for ways to make clients feel that the time they spend with me is an important part of their lives. As budgets tighten and competition increases, it's critical that every moment we spend with clients is well planned and...

I've lived in California my whole life and so I'm pretty familiar with droughts. Living next to the largest body of water is no help during water rationing. But such is life I've lived in California my whole life and so I'm pretty familiar with droughts. Living next to the largest body of water is no help during water rationing. But such is life for those of us...