InTouch

BIOTONE in touch blog offers a wide array of massage therapy practices and business tips weekly. Over 200 blog posts from the last 5 years cover treatment ideas, spa therapy, retail massage therapy, massage therapist community, and business & marketing.

It’s a good time for your spa or massage practice. Desire for wellness is driving spa market growth

It’s a good time for your spa or massage practice. Desire for wellness is driving spa market growth

Getting and staying healthy is fueling growth in the U.S....
3 min read
Business & Marketing
Make customer appreciation a focus at your spa or massage practice

Make customer appreciation a focus at your spa or massage practice

When is the last time you told your clients how...
3 min read
Business & Marketing
Seven ways to overcome self-doubt to take on new challenges at your spa or massage practice

Seven ways to overcome self-doubt to take on new challenges at your spa or massage practice

Is self-doubt holding you back from making that next big...
2 min read
Business & Marketing
Don’t let toxic personalities create an unhealthy spa or massage practice workplace

Don’t let toxic personalities create an unhealthy spa or massage practice workplace

It’s pretty hard to avoid gossip these days. Social media...
3 min read
Business & Marketing
Do spa and massage practice clients trust your brand? Put yourself in your client’s shoes to find out.

Do spa and massage practice clients trust your brand? Put yourself in your client’s shoes to find out.

When it comes to building trust in your spa or...
3 min read
Business & Marketing
Do You Deliver What You Promise?

Do You Deliver What You Promise?

Have you ever had an experience where a company promised...
3 min read
Business & Marketing
Is a partner right for your spa or massage practice? Consider the pros and cons.

Is a partner right for your spa or massage practice? Consider the pros and cons.

Has your spa or massage practice reached a point where...
2 min read
Business & Marketing
Americans continue to seek out complementary health therapies, national survey finds

Americans continue to seek out complementary health therapies, national survey finds

Here’s good news for your spa and massage therapy practice....
2 min read
Business & Marketing
How to deal with spa and massage practice clients that challenge your time and patience

How to deal with spa and massage practice clients that challenge your time and patience

It only takes one difficult person to turn the day...
3 min read
Business & Marketing
Tips to get prospective clients off the fence and on to your massage table

Tips to get prospective clients off the fence and on to your massage table

In many industries, they call them “tire kickers.” They are...
2 min read
Business & Marketing
Boost your spa or massage therapy business: Introduce massage therapy to the workplace

Boost your spa or massage therapy business: Introduce massage therapy to the workplace

Stress is having a serious impact on worker productivity.  A...
3 min read
Business & Marketing
Selling retail at your spa or massage practice: Follow the 4 Ps

Selling retail at your spa or massage practice: Follow the 4 Ps

In 1964, Neil H. Borden, professor of advertising at the...
3 min read
Business & Marketing
man being massaged at spa

Help clients show they care on Father’s Day with spa and massage practice treatments

They used to say that “the way to a man’s...
3 min read
Business & Marketing
How to make retail sales a win/win for your team and your spa or massage practice

How to make retail sales a win/win for your team and your spa or massage practice

Are you concerned that opportunities for retail sales are being...
3 min read
Business & Marketing
You and your spa or massage practice benefit from continuing education

You and your spa or massage practice benefit from continuing education

With today’s rapid pace of change, you won’t want to...
2 min read
Business & Marketing