InTouch
BIOTONE in touch blog offers a wide array of massage therapy practices and business tips weekly. Over 200 blog posts from the last 5 years cover treatment ideas, spa therapy, retail massage therapy, massage therapist community, and business & marketing.
Creating and Maintaining Therapeutic Boundaries
Someone recently asked me if performing massage was physically difficult....
3 min read
Business & Marketing
Taking massage services on the road can boost your spa or massage practice
Looking for ways to expand your massage practice? Maybe it’s...
3 min read
Business & Marketing
Steps to take for the successful onboarding of new employees at your spa or massage practice
Getting off on the right foot is important in any...
3 min read
Business & Marketing
The Art of Holding Therapeutic Space in the Treatment Room
A successful massage session respects the dignity of human need:...
3 min read
Business & Marketing
When it comes to singing your praises, ask your spa and massage practice clients to hit the right notes
No one will fault you for touting the services of...
2 min read
Business & Marketing
Turn great ideas for your spa or massage practice into action
There’s no shortage of great ideas but just how many...
2 min read
Business & Marketing
Take Social Media to the Next Level by Utilizing Social Listening!
Many massage and spa businesses incorporate social media into their...
4 min read
Business & Marketing
How to turn online clients rants about your spa or massage practice into raves
There was a time when an unhappy client went away...
3 min read
Business & Marketing
Hate selling? Learn how to sell like a natural at your spa or massage practice
Do you cringe at the idea of selling? It’s not...
2 min read
Business & Marketing
Learn how to deal with spa and massage practice clients that annoy you
Social media may be bringing some of us together, but...
2 min read
Business & Marketing
Mixing it up in the treatment room
My last blog I talked about spring cleaning your practice. ...
3 min read
Business & Marketing
Loyal spa and massage clients matter to your spa and massage marketing. So create them!
Are you more focused on bringing new clients through the...
3 min read
Business & Marketing
Don’t settle. Earn what you are worth at your spa or massage practice
When setting prices for your spa and massage practice services,...
2 min read
Business & Marketing
Brand consistency: Reinforce your brand across spa and massage practice client touchpoints
Do your clients think about your spa or massage practice...
3 min read
Business & Marketing
Six steps to improve leadership skills at your spa or massage practice
You can’t do it all. By now as the owner...
3 min read
Business & Marketing
