Ring in the New Year with a Plan in Place for your Spa or Massage Practice

Ring in the New Year with a Plan in Place for your Spa or Massage Practice

In just a few weeks, it will be difficult to think about much more than holiday treatment promotions and special retail offerings for gift giving. Yet before you know it, you’ll be ringing in 2015 at your spa or massage practice; and to make sure it is as successful or even better than 2014, you need to plan now...
Business & marketing
Retail Products Extend the Value of your Wellness offering to Spa and Massage Therapy Clients

Retail Products Extend the Value of your Wellness offering to Spa and Massage Therapy Clients

How many of your spa and massage practice clients are on a journey to their wellness? Ten or more years ago, you might not have considered that question but today the public’s attitude about living a healthy lifestyle is growing globally...
Business & marketing
Are you Letting your Spa or Massage Practice Competitors Get Ahead?

Are you Letting your Spa or Massage Practice Competitors Get Ahead?

You’d never knowingly send your valued spa or massage practice clients to the competition. However, you may be helping your competition get ahead and not even realize it...
Business & marketing
How to stay in the Present to Give your all to your Spa or Massage Practice Clients

How to stay in the Present to Give your all to your Spa or Massage Practice Clients

Even with the best of intentions, it’s sometimes difficult to give every one of your spa or massage practice clients your undivided attention. You may have too much on your mind to give your client your absolute best...
Business & marketing
Unsure How to Handle Requests for Donations from your Spa or Massage Practice? Here are some tips...

Unsure How to Handle Requests for Donations from your Spa or Massage Practice? Here are some tips...

The season of giving will soon be upon us. As the owner of your spa or massage practice, you probably receive requests for donations throughout the year, however, deciding which ones to support can be challenging...
Business & marketing
Retail Holiday Merchandising and Marketing tips for your Spa or Massage Practice

Retail Holiday Merchandising and Marketing tips for your Spa or Massage Practice

Black Friday may be the official kickoff for the holiday shopping season, but Halloween gets the players lining up. By next week, it won’t surprise anyone to see holiday decorations make their way into retail merchandising and marketing efforts...
Business & marketing
The Mark of Professional Excellence: Do Massage Therapists need it?

The Mark of Professional Excellence: Do Massage Therapists need it?

Choosing a massage specialty: Days of research, Choosing an educator: Hours of YouTube time, Attending workshops: Thousands of dollars, Buying support materials ie book, videos etc.: Hundreds of Dollars, Certification: Priceless?...
Business & marketing
What it takes to make your Spa or Massage Practice clients Love your Brand

What it takes to make your Spa or Massage Practice clients Love your Brand

Just as there is a difference between having a date and dating someone, so is there a difference between clients who drop in periodically for a massage or skin treatment and those who feel connected to your spa or massage practice...
Business & marketing
pecans being picked

Harness the power of pecan oil for spa treatments and massage

When they say good things come in small packages, they must have had the pecan in mind. As one of the most popular and beneficial of nuts, pecans are considered heart-friendly because of their effectiveness in lowering cholesterol levels...
Treatment ideas
Cultivate Compassion in your Spa or Massage Practice

Cultivate Compassion in your Spa or Massage Practice

We do it all the time – ask someone how they are. But how much do we really mean it? Is it just a conventional social exchange when you see someone after a period of time has elapsed?...
Business & marketing
Why you want to put yourself in your Spa and Massage Practice Marketing

Why you want to put yourself in your Spa and Massage Practice Marketing

Driving the marketing efforts for your spa or massage is not the same thing as putting yourself front and center in the activities. After all, your clients and prospects want to know who the person is behind by the sign on the door...
Business & marketing
Getting your team through growing pains at your Spa or Massage Practice

Getting your team through growing pains at your Spa or Massage Practice

There’s nothing more exciting as the owner of your spa or massage practice than having your business move to the next level. Yet periods of growth also may be accompanied by growing pains, especially if growth comes rapidly...
Business & marketing