InTouch
![Ring in the New Year with a Plan in Place for your Spa or Massage Practice](http://biotone.com/cdn/shop/articles/thumbnail_11202014_{width}x.jpg?v=1617174158)
Ring in the New Year with a Plan in Place for your Spa or Massage Practice
In just a few weeks, it will be difficult to think about much more than holiday treatment promotions and special retail offerings for gift giving. Yet before you know it, you’ll be ringing in 2015 at your spa or massage practice; and to make sure it is as successful or even better than 2014, you need to plan now...
Category: Business & marketing
![Retail Products Extend the Value of your Wellness offering to Spa and Massage Therapy Clients](http://biotone.com/cdn/shop/articles/thumbnail_11172014_{width}x.jpg?v=1617174159)
Retail Products Extend the Value of your Wellness offering to Spa and Massage Therapy Clients
How many of your spa and massage practice clients are on a journey to their wellness? Ten or more years ago, you might not have considered that question but today the public’s attitude about living a healthy lifestyle is growing globally...
Category: Business & marketing
![Are you Letting your Spa or Massage Practice Competitors Get Ahead?](http://biotone.com/cdn/shop/articles/thumbnail_11132014_{width}x.jpg?v=1617174160)
Are you Letting your Spa or Massage Practice Competitors Get Ahead?
You’d never knowingly send your valued spa or massage practice clients to the competition. However, you may be helping your competition get ahead and not even realize it...
Category: Business & marketing
![How to stay in the Present to Give your all to your Spa or Massage Practice Clients](http://biotone.com/cdn/shop/articles/thumbnail_11062014_{width}x.jpg?v=1617174161)
How to stay in the Present to Give your all to your Spa or Massage Practice Clients
Even with the best of intentions, it’s sometimes difficult to give every one of your spa or massage practice clients your undivided attention. You may have too much on your mind to give your client your absolute best...
Category: Business & marketing
![Unsure How to Handle Requests for Donations from your Spa or Massage Practice? Here are some tips...](http://biotone.com/cdn/shop/articles/thumbnail_11032014_{width}x.jpg?v=1617174162)
Unsure How to Handle Requests for Donations from your Spa or Massage Practice? Here are some tips...
The season of giving will soon be upon us. As the owner of your spa or massage practice, you probably receive requests for donations throughout the year, however, deciding which ones to support can be challenging...
Category: Business & marketing
![Retail Holiday Merchandising and Marketing tips for your Spa or Massage Practice](http://biotone.com/cdn/shop/articles/narrow-space-on-minimalist-garden-design-with-plants-and-grass-minimalist-garden-design_0e5f4b18-c4b8-4878-baac-6d19696a1cc3_{width}x.jpg?v=1617174164)
Retail Holiday Merchandising and Marketing tips for your Spa or Massage Practice
Black Friday may be the official kickoff for the holiday shopping season, but Halloween gets the players lining up. By next week, it won’t surprise anyone to see holiday decorations make their way into retail merchandising and marketing efforts...
Category: Business & marketing
![The Mark of Professional Excellence: Do Massage Therapists need it?](http://biotone.com/cdn/shop/articles/thumbnail_10272014_{width}x.jpg?v=1617174165)
The Mark of Professional Excellence: Do Massage Therapists need it?
Choosing a massage specialty: Days of research, Choosing an educator: Hours of YouTube time, Attending workshops: Thousands of dollars, Buying support materials ie book, videos etc.: Hundreds of Dollars, Certification: Priceless?...
Category: Business & marketing
![What it takes to make your Spa or Massage Practice clients Love your Brand](http://biotone.com/cdn/shop/articles/thumbnail_10232014_{width}x.jpg?v=1617174166)
What it takes to make your Spa or Massage Practice clients Love your Brand
Just as there is a difference between having a date and dating someone, so is there a difference between clients who drop in periodically for a massage or skin treatment and those who feel connected to your spa or massage practice...
Category: Business & marketing
![pecans being picked](http://biotone.com/cdn/shop/articles/thumbnail_10202014_{width}x.jpg?v=1617173929)
Harness the power of pecan oil for spa treatments and massage
When they say good things come in small packages, they must have had the pecan in mind. As one of the most popular and beneficial of nuts, pecans are considered heart-friendly because of their effectiveness in lowering cholesterol levels...
Category: Treatment ideas
![Cultivate Compassion in your Spa or Massage Practice](http://biotone.com/cdn/shop/articles/thumbnail_10162014_{width}x.jpg?v=1617174167)
Cultivate Compassion in your Spa or Massage Practice
We do it all the time – ask someone how they are. But how much do we really mean it? Is it just a conventional social exchange when you see someone after a period of time has elapsed?...
Category: Business & marketing
![Why you want to put yourself in your Spa and Massage Practice Marketing](http://biotone.com/cdn/shop/articles/thumbnail_10132014_{width}x.jpg?v=1617174169)
Why you want to put yourself in your Spa and Massage Practice Marketing
Driving the marketing efforts for your spa or massage is not the same thing as putting yourself front and center in the activities. After all, your clients and prospects want to know who the person is behind by the sign on the door...
Category: Business & marketing
![Getting your team through growing pains at your Spa or Massage Practice](http://biotone.com/cdn/shop/articles/thumbnail_10092014_{width}x.jpg?v=1617174170)
Getting your team through growing pains at your Spa or Massage Practice
There’s nothing more exciting as the owner of your spa or massage practice than having your business move to the next level. Yet periods of growth also may be accompanied by growing pains, especially if growth comes rapidly...
Category: Business & marketing