Tips to get prospective clients off the fence and on to your massage table

Tips to get prospective clients off the fence and on to your massage table

In many industries, they call them “tire kickers.” They are the prospective clients, who ask you lots and LOTS of questions about your services, but in the end never commit to an appointment.

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Treat spa and massage practice clients to the tropics with mango butter

Treat spa and massage practice clients to the tropics with mango butter

Are your spa and massage practice clients dreaming of a tropical beach but lacking the time and budget to get to one this summer?

Massage therapySpa therapyTreatment ideas
Boost your spa or massage therapy business: Introduce massage therapy to the workplace

Boost your spa or massage therapy business: Introduce massage therapy to the workplace

Stress is having a serious impact on worker productivity.  A 2013/2014 Global Benefits Attitudes surveyconducted by global professional services firm Towers Watson found that employees who suffered from high levels of stress...

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Where Do You Start When Choosing Massage as a Career?

Where Do You Start When Choosing Massage as a Career?

I can honestly say that I feel enormously blessed to be able to call myself a massage therapist! I get to have a career that makes me feel valuable to both clients and my community.
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Selling retail at your spa or massage practice: Follow the 4 Ps

Selling retail at your spa or massage practice: Follow the 4 Ps

In 1964, Neil H. Borden, professor of advertising at the Harvard Business School published a paper on “The Concept of the Marketing Mix,” in which he identified the tools necessary to create demand for a product, such as product

Business & marketingMassage therapyRetailSpa therapy
Tips to put first time spa or massage practice clients at ease

Tips to put first time spa or massage practice clients at ease

No matter how enthusiastic new clients may be about the benefits of massage, some still will be apprehension about the experience, especially since it involves removing clothing.

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man being massaged at spa

Help clients show they care on Father’s Day with spa and massage practice treatments

They used to say that “the way to a man’s heart is through his stomach.” While preparing a meal for someone continues to be a warm and wonderful way to show you care; there are other ways to convey the message.

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How to make retail sales a win/win for your team and your spa or massage practice

How to make retail sales a win/win for your team and your spa or massage practice

Are you concerned that opportunities for retail sales are being left on the table because your spa and massage practice team just aren’t enthusiastic enough about selling or lack confidence?

Business & marketingMassage therapyRetailSpa therapy
aloe vera

Aloe Vera offers timeless skin care benefits for spa and massage practice clients

Talk about staying power. When it comes to popularity, the Aloe Vera plant can be traced back centuries for its use in health, beauty and skin care treatments.  As far back as 2000 years, Greek scientists believed

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You and your spa or massage practice benefit from continuing education

You and your spa or massage practice benefit from continuing education

With today’s rapid pace of change, you won’t want to walk out the door of your school with diploma in hand and say goodbye to the books (or tablets) forever. Professional and retail products, skin care treatments

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Creating and Maintaining Therapeutic Boundaries

Creating and Maintaining Therapeutic Boundaries

Someone recently asked me if performing massage was physically difficult. It was interesting to me as I can honestly say I usually feel the most alive, invigorated and peaceful when I am giving massage.
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How to add more joy to your spa and massage practice and your life

How to add more joy to your spa and massage practice and your life

I hope you had a wonderful Mother’s Day. I hope it was not only a profitable time for your spa or massage practice, but also a day filled with joy sharing time with loved ones. While Mother’s Day and other...
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