InTouch
Why you should embrace learning to grow your spa or massage practice
Are you too tired from all the demands of running your spa or massage practice to crack the books at the end of the day? Is the cost of continuing education not a fit for you your budget right now?...
Category: Business & marketing
Pre-book to boost bookings at your spa or massage practice
Are you getting your clients to pre-book their next appointment before they walk out the door after a session? If not, you may be missing out business...
Category: Business & marketing
Steps to take to avoid burnout at your spa or massage practice
No matter how much you love your work at your spa or massage practice, at some point you may experience burnout. Burnout isn’t just feeling stressed or overly tired...
Category: Business & marketing
How to keep your spa or massage practice ahead when the competition drops prices
Are your competitors lowering their prices and you’re worried if you don’t do the same for your spa and massage practice service, you’ll lose clients? Before you change any of your prices, ask yourself if being the “low price” leader is really what...
Category: Business & marketing
Six last-minute ideas to promote Mother’s Day at your spa or massage practice
Mother’s Day is a boon to retailers so why shouldn’t it be the same for your spa or massage practice? The National Retail Federation reports that consumers spent nearly $20 billion on flowers, cards, jewelry and more last year...
Category: Business & marketing
Why an attractive window display matters to your spa or massage practice
Any realtor will tell you about the importance of curb appeal if you are selling your home. The same goes for your spa or massage practice. When it comes to creating an impression about your business; your window display matters...
Category: Business & marketing
Get to know your clients better for their sake and to grow your spa or massage practice
How well do you know your spa or massage practice customers? As a matter of course, your first session involves getting information on a new client’s problems and needs and finding out about preferences for product ingredients –
Category: Business & marketing
Learn How to Sell your Spa and Massage offering even if you’re not a born Salesperson
Hate the idea of having to sell? Not everyone is born a salesperson; but owning or managing a spa or massage practice requires having some selling skills...
Category: Business & marketing
Why you want to Toot your own Horn about your Spa or Massage Practice
Who doesn’t love a compliment? Not only does having a client say something good about you –online or in person– a glowing approval of your service helps to promote your spa or massage practice...
Category: Business & marketing
Spring Cleaning tips for your Spa or Massage Practice
It may be hard work, but there’s something about spring cleaning that actually lifts my spirits. Must be the sense of renewal that comes with giving the home – and our BIOTONE offices – a thorough once over...
Category: Business & marketing
Improve the Efficiency of your Spa or Massage Practice to Boost your Bottom Line
If there’s one thing we all seem short on, it’s time. And when it comes to running your spa or massage practice, that time truly can mean money, more or less of it on your bottom line depending on the efficiency of your operations...
Category: Business & marketing
Don’t let Self-doubt Derail your Spa or Massage Practice Success
In “Believe in Yourself (And why Nothing Will Work If You Don’t…) James Clear, writer, entrepreneur and behavior science expert writes, “The biggest difference I’ve noticed between successful people and unsuccessful people isn’t intelligence or opportunity or resources...
Category: Business & marketing