InTouch
How to get referrals from health care providers for your spa or massage practice
How would you rank your referral network? Are clients referring potential clients to you regularly? When it comes to marketing your services, word of mouth is by far the most effective way to get new business.
Client Acquisition at What Cost
The costs associated with opening and maintaining a practice can be daunting regardless of circumstance, but they often become downright overwhelming when you see a bunch of blank spaces in the appointment calendar!
Category: Business & marketing
7 Ways to Boost Creativity to Grow Your Spa or Massage Practice
With the holidays about to kick off, you’re probably thinking of creative ways to attract clients, prospects and shoppers into your spa and massage practice. Without increasing your operational expenses too much...
Category: Business & marketing
Five key ways gift certificate sales can contribute to your success
The time has come for festivities, snowflakes and stress. It’s also time for the gift certificate selling blitz. A lot of businesses look at gift certificates as a cash cow, but...
Category: Business & marketing
Six Steps to Improve your Spa or Massage Practice Search Engine Rankings
While word of mouth is still the most effective ways to get new clients for your spa or massage practice, don’t overlook the importance online search plays. Many people still turn to search engines to find providers...
Category: Business & marketing
Small Business Saturday: How to get the most out of it for your spa or massage practice
While Black Friday may be the busiest shopping day of the year, the spotlight is on small businesses the day after. Now in its sixth year, Small Business Saturday...
How to get more men through your spa or massage practice door and keep them coming back
You won’t only find men in sports bars and on the golf course these days. You should be finding a lot of them at your spa or massage practice.
Category: Business & marketing
Faced with a challenging spa or massage client problem? Here are some tips for handling it.
You know the old adage, “the customer is always right.” Even if your spa or massage client isn’t necessarily right, you want to be sure to resolve any issues that may end the relationship or...
Category: Business & marketing
Tips for ringing up holiday sales at your spa or massage practice
As the season of “deck the halls” rapidly approaches, it should be all hands on deck when it comes to boosting your holiday sales. Now is a good time to get together with your team and put a plan in place to ring in holiday sales.
Category: Business & marketing
The Price is Right - Part One: Three ways to know if you need a price increase
Raising prices is one of the hardest business decisions most of us make. But when it comes to owning your own business, it’s one of the most important decisions for success.
Category: Business & marketing
7 steps to be more optimistic about your spa or massage practice and life
For some people, the glass is always half full. They never seem to worry too much feeling confident that things will just work out fine. If you aren’t a born optimist...
Category: Business & marketing
Stay top of mind among spa and massage practice clients with email marketing
Many of you may be actively working your social media networks – Facebook and Twitter in particular - in order to engage with your spa or massage practice clients and prospects. Social media has the advantages of immediacy...
Category: Business & marketing