InTouch

Is a partner right for your spa or massage practice? Consider the pros and cons.
Has your spa or massage practice reached a point where you feel you can’t take it any further going down the path you currently are on? You may want to open a second operation in another part of town...

Americans continue to seek out complementary health therapies, national survey finds
Here’s good news for your spa and massage therapy practice. Americans continue to spend a significant amount of the dollars they spend on health care on alternative therapies.

How to deal with spa and massage practice clients that challenge your time and patience
It only takes one difficult person to turn the day upside down. In an ideal world, you wouldn’t have to deal with people that criticize everything and everyone, make unreasonable demands or never know what they want.

Tips to get prospective clients off the fence and on to your massage table
In many industries, they call them “tire kickers.” They are the prospective clients, who ask you lots and LOTS of questions about your services, but in the end never commit to an appointment.

Boost your spa or massage therapy business: Introduce massage therapy to the workplace
Stress is having a serious impact on worker productivity. A 2013/2014 Global Benefits Attitudes surveyconducted by global professional services firm Towers Watson found that employees who suffered from high levels of stress...

Selling retail at your spa or massage practice: Follow the 4 Ps
In 1964, Neil H. Borden, professor of advertising at the Harvard Business School published a paper on “The Concept of the Marketing Mix,” in which he identified the tools necessary to create demand for a product, such as product

Help clients show they care on Father’s Day with spa and massage practice treatments
They used to say that “the way to a man’s heart is through his stomach.” While preparing a meal for someone continues to be a warm and wonderful way to show you care; there are other ways to convey the message.

How to make retail sales a win/win for your team and your spa or massage practice
Are you concerned that opportunities for retail sales are being left on the table because your spa and massage practice team just aren’t enthusiastic enough about selling or lack confidence?

You and your spa or massage practice benefit from continuing education
With today’s rapid pace of change, you won’t want to walk out the door of your school with diploma in hand and say goodbye to the books (or tablets) forever. Professional and retail products, skin care treatments

Creating and Maintaining Therapeutic Boundaries

Taking massage services on the road can boost your spa or massage practice
