InTouch

When is the last time you told your clients how much you appreciated their business? Not that providing outstanding service, an inviting environment and a wide selection of products for at-home use don’t matter.

Is self-doubt holding you back from making that next big move that could move your spa or massage practice to the next level? Even with a number of successes under your belt, it’s not at all uncommon...

It’s pretty hard to avoid gossip these days. Social media churns it out minute by minute and even if you aren’t glued to your computer or mobile device; the news media picks it up and repackages it for you on air or in print.

When it comes to building trust in your spa or massage practice brand, consistency is the name of the game. Consider the following.

Have you ever had an experience where a company promised the moon, but delivered a pebble? It is disappointing to say the least! Our relationships with our customers are based on trust.

Has your spa or massage practice reached a point where you feel you can’t take it any further going down the path you currently are on? You may want to open a second operation in another part of town...

Here’s good news for your spa and massage therapy practice. Americans continue to spend a significant amount of the dollars they spend on health care on alternative therapies.

It only takes one difficult person to turn the day upside down. In an ideal world, you wouldn’t have to deal with people that criticize everything and everyone, make unreasonable demands or never know what they want.

In many industries, they call them “tire kickers.” They are the prospective clients, who ask you lots and LOTS of questions about your services, but in the end never commit to an appointment.

Stress is having a serious impact on worker productivity.  A 2013/2014 Global Benefits Attitudes surveyconducted by global professional services firm Towers Watson found that employees who suffered from high levels of stress...

In 1964, Neil H. Borden, professor of advertising at the Harvard Business School published a paper on “The Concept of the Marketing Mix,” in which he identified the tools necessary to create demand for a product, such as product

They used to say that “the way to a man’s heart is through his stomach.” While preparing a meal for someone continues to be a warm and wonderful way to show you care; there are other ways to convey the message.