How to interview massage clients to ensure best results

How to interview massage clients to ensure best results

Although a new client may be enthusiastic about massage, there is bound to be some concern. Clients may have qualms about what will happen during the session and worries that the treatment may fail to

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woman with fruits and veg

Your lifestyle affects your skin. Practice healthy skincare habits.

Are you getting enough sleep each night? If you aren’t, you’re not alone. The Centers for Disease Control and Prevention (CDC) reports more than one third of American adults do not get enough sleep on a regular basis.

BeautyLifestyle
Evolving your Brand

Evolving your Brand

Branding is not just for corporations. Branding is a way to direct your career and attract the kind of clients you want to work with.  It is how you will be perceived in the marketplace...

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Referrals Count: How to get more for your spa and massage practice

Referrals Count: How to get more for your spa and massage practice

Even in today’s highly digital world, word of mouth continues to be the one of most effective way to get new business. Here are some statistics that underscore the influence of word of mouth:

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Take your massage services to the workplace to help employees reduce stress

Take your massage services to the workplace to help employees reduce stress

Call it irony or coincidence but the final game of the World Series just happened to fall on National Stress Awareness Day. If the ballgame didn’t cause some of your clients stress; there’s a good chance that other...

Business & marketingMassage therapySpa therapy
Retinol isn’t magic but it works wonders on fine lines and wrinkles

Retinol isn’t magic but it works wonders on fine lines and wrinkles

Smoke and mirrors is one way to describe many of the claims about skin care products and ingredients.  With so many products on the market to exfoliate, hydrate and moisturize the skin not to mention “vanish”

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Holiday gift cards can be the gift that keeps giving at your spa or massage practice

Holiday gift cards can be the gift that keeps giving at your spa or massage practice

Could gift cards be the holiday gift that keeps giving to your spa or massage practice?  GiftCard.com reports that over $100 billion is spent on gift cards annually and that 72 percent of customers will spend

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The Holiday Shopping Spree is About to Begin…Are You Ready?

The Holiday Shopping Spree is About to Begin…Are You Ready?

The busiest buying season of the year is right around the corner! Is your business positioned to maximize the profit potential?  If not, now is the time to make a plan to ensure you are ready for those...

Business & marketingMassage therapyRetailSpa therapy
Is your spa or massage practice website helping to increase bookings? If not, here are four tips.

Is your spa or massage practice website helping to increase bookings? If not, here are four tips.

Is your website working as well as it can for your spa or massage practice? Your site should be a key part of your marketing effort to attract customers and prospects and help build business. Even if your website...

Business & marketingMassage therapySpa therapy
Six ways to foster a healthy workplace environment at your spa or massage practice

Six ways to foster a healthy workplace environment at your spa or massage practice

Our industry is all about health and wellness so the last thing you would ever want to do is foster a workplace environment that is anything but positive. Not only do employees suffer when there’s tension...

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Help ease spa and massage client stress with the soothing scent of lavender

Help ease spa and massage client stress with the soothing scent of lavender

With the holidays coming up, clients may start to feel feel particularly overwhelmed and stressed. Try incorporating lavender into your treatments to help.  When the ancient Romans needed to relax (It’s not

Massage therapySpa therapyTreatment ideas
There’s more to lines and wrinkles than the aging process

There’s more to lines and wrinkles than the aging process

They say you are as old as you feel.  But even if you’re 60 and still have the same vigor and vitality you did at 20, your skin may be giving away your date of birth. That’s because skin ages. For some people...

BeautyLifestyle