InTouch
How to Keep Spa and Massage Clients on your Side
How many of your spa or massage practice customers do you consider loyal? In “Customer Loyalty What it is, Why it Matters and How to Activate it,” Donovan Dillon asserts that customer loyalty is more than just someone’s preference for dealing with one business over another...
Category: Business & marketing
User Generated Content Strengthens your Engagement with Spa and Massage Practice Clients
It can be challenging to come up with a steady stream of content for the social marketing channels you maintain for your spa or massage practice. But the good news is that you don’t have to create all that content on your own...
Category: Business & marketing
Good or Great - Look at the Details
The difference between a good massage and a GREAT massage often lies in tiny details that the therapist may not even know exist. Maybe they weren’t taught to stretch to the soft end feel or to take a massage stroke all the way to the end of the limb...
Category: Business & marketing
How to Create a stress-free Environment at your Spa or Massage Practice
While we may live in a world made increasingly convenient by technology, that doesn’t make day-to-day living any less free from stress. Today, everyone feels stressed it seems and it’s having its effect on getting the job done...
Category: Business & marketing
Are you Undermining your own Success at your Spa or Massage Practice?
It is ironic that many people who run their own businesses, including owners of a spa or a massage practice, have as much fear of success as they do of failure. Fear of failure is understandable. It’s daunting to start your own venture, whatever it is...
Category: Business & marketing
Could your Attitude be driving away Spa or Massage Practice Clients?
You may not realize it, but your attitude may be driving away your spa or massage practice clients. Even if you are providing outstanding professional service, your clients may be put off if they find you difficult to deal or you start to take them for granted...
Category: Business & marketing
Be Authentic in your Spa or Massage Practice to Stand out from the Competition
Do you ever think about why your clients come back to your spa or massage practice year after year? No doubt they are satisfied with your offering; but are your services and products all that all that drives them through your door...
Category: Business & marketing
Feeling Burned Out at your Spa or Massage Business? It’s Time to Take Action.
Do little things make you angry? Do you find you are making even the simplest of mistakes at your spa or massage practice? Are you having trouble sleeping or eating too much? These are just some of the symptoms of burnout...
Category: Business & marketing
Don’t let Excuses Hold Back your Spa or Massage Practice from getting Ahead
We all make excuses in our personal lives and when it comes to running your spa or massage practice. Sometimes they are legitimate. Maybe you REALLY did forget to call someone when you said you would...
Category: Business & marketing
Adventures in Massage Therapy Available: Apply Now!
Have you ever wanted to pack up and move to Costa Rica, Alaska or some other far off place for the summer? Many adventures await massage therapists itching to explore the world!...
Category: Business & marketing
The Road to your Spa or Massage Practice Success may Be Paved with Failures
Winning is about as American as apple pie. It’s no wonder that the famous quote “failure is not an option,” attributed to Gene Krantz, flight director for the Apollo 13 mission, has been burned into our collective conscience...
Category: Business & marketing
Use the Power of the Pen and Write thank-you notes for your Spa or Massage Practice
Everyone wants to feel appreciated and your spa or massage practice clients are no exception. While you can convey your thanks for their business with occasional specials and discounts, don’t overlook the power of a handwritten thank-you note...
Category: Business & marketing