6 tips for getting the most from social media for your spa or massage practice

6 tips for getting the most from social media for your spa or massage practice

How much does social media factor into your spa or massage practice marketing? A poll conducted in February and March of last year by Ebiquity for American Express OPEN found...
Business & marketingMassage therapySpa therapy
How to select and build successful partnerships for your spa or massage practice

How to select and build successful partnerships for your spa or massage practice

Your potential for growth isn’t only about having a good number of the right clients who value the services of your spa or massage practice.
Business & marketingMassage therapySpa therapy
10 Wellness Trends for 2016 and Why You Should Care

10 Wellness Trends for 2016 and Why You Should Care

Keeping up with the Jones has been replaced with keeping up with everyone. Social media has changed how all of us plan and work based on trending.
Business & marketingMassage therapySpa therapyTreatment ideas
How helping others helps you and your spa or massage practice

How helping others helps you and your spa or massage practice

You get what you give and when it comes to giving to others on a personal level or on behalf of your spa or massage practice, you get quite a lot.
Business & marketingCommunity
Take your spa or massage practice to a new level in 2016

Take your spa or massage practice to a new level in 2016

When it comes to taking your spa or massage practice to a new level in 2016, you’ll need attitude as well as actions. While having a strategic plan is important to meeting your goals...
Business & marketing
Four steps to take to boost sales at your spa or massage practice in the New Year

Four steps to take to boost sales at your spa or massage practice in the New Year

Enjoy the holidays. Hopefully your spa or massage practice has been very booked these past few weeks and will continue to be so as the New Year gets underway.
Business & marketingRetail
Help new clients ease into their first massage at your spa or massage practice

Help new clients ease into their first massage at your spa or massage practice

As the New Year gets underway, your schedule may include many first time massage therapy clients taking advantage of the gift card or gift certificate to your spa or massage practice that they received over the holidays.
Business & marketingMassage therapySpa therapy
“Enter Curious...Leave Curious (but with credentials)”

“Enter Curious...Leave Curious (but with credentials)”

This is a quote Susan Salvo, one of our master educators and textbook authors, shared on Facebook. It pretty much sums up how I feel about life long education.
Business & marketingMassage therapy
Why your spa or massage practice employment brand is important in attracting talent

Why your spa or massage practice employment brand is important in attracting talent

Just as your spa or massage practice promise or brand is important to your clients; it’s equally critical in attracting top talent.
Business & marketingMassage therapySpa therapy
Is your body language sending the right message to spa and massage practice clients?

Is your body language sending the right message to spa and massage practice clients?

Without being aware of it, you may be sending your spa and massage practice clients mixed messages in spite of the fact that your words are positive and encouraging. That’s because your body language or nonverbal communication...
Business & marketingMassage therapySpa therapy
Fight off holiday stress at your spa or massage practice

Fight off holiday stress at your spa or massage practice

Are you feeling overwhelmed during this holiday season trying to keep up with the demands of your spa or massage practice and at the same time meet the expectations of friends and family? At times like this, you want to take stock of the situation and make some changes...
Business & marketingMassage therapyRetailSpa therapy
Before you Sign on the Dotted line

Before you Sign on the Dotted line

Employers will often require new employees to sign an employment contract as part of the hiring process. A good employment contract will clearly spell out job rules, requirements and expectations.
Business & marketing