Develop patience for more positive outcomes for your spa or massage practice

Develop patience for more positive outcomes for your spa or massage practice

They say patience is a virtue and for good reason. Being able to deal with delays or situations that annoy you without getting angry or frustrated is not only good for relationships with other people, it’s better for your health...
Business & marketingMassage therapySpa therapy
Healthy Breathing, Not all Breaths Pack the Same Punch

Healthy Breathing, Not all Breaths Pack the Same Punch

A July 2015 survey conducted by the AMTA found that 52% of individuals surveyed sought massage for medical reasons including: “pain relief, soreness, stiffness or spasms, injury recovery, migraines,...

Massage therapySpa therapy
Start a conversation online to raise visibility for your spa or massage practice

Start a conversation online to raise visibility for your spa or massage practice

Can we talk? What better way to demonstrate your expertise about spa treatments and massage than having a conversation with a prospect. And the good news is that today with the evolution of social media...

Business & marketing
Wonder what clients think about your spa or massage practice? Ask them.

Wonder what clients think about your spa or massage practice? Ask them.

Do you know what your clients really value about your spa or massage practice? You can assume satisfied clients like the results they get from your services and so feel no need to look elsewhere.
Business & marketing
What’s holding you back from moving your spa or massage practice ahead?

What’s holding you back from moving your spa or massage practice ahead?

Do you feel that you are holding yourself back from taking steps that would take your spa or massage practice to the next level? You may not even be able to identify what’s getting in your way...

Business & marketingMassage therapySpa therapy
Have a seat and let’s talk about massage.

Have a seat and let’s talk about massage.

I recently volunteered at an association meeting of family physicians.  My state chapter of AMTA was hosting a booth with seated massage and research information on the efficacy of massage.

Massage therapySpa therapyTreatment ideas
Add geriatric clients to your roster to grow your spa or massage practice

Add geriatric clients to your roster to grow your spa or massage practice

As of last year, the number of baby boomers – those between 51 and 69 -- was estimated at 74.9 million. With a growing focus on wellness and the desire stay more active than previous generations, the boomer 

Business & marketingMassage therapySpa therapy
Use Facebook to help build your spa or massage practice

Use Facebook to help build your spa or massage practice

More than 50 million businesses are using Facebook pages to reach their customers, according to figures released in December. Increasingly customers are turning to social media as a way to interact with...

Business & marketingMassage therapySpa therapy
Do spa and massage practice clients love lemons? Treat them to Lemongrass Oil.

Do spa and massage practice clients love lemons? Treat them to Lemongrass Oil.

If your clients love the smell of lemons, they will love Lemongrass Oil. Extracted by steam distillation from the Lemongrass, a tall perennial plant that is native to India and Southeast Asian countries, Lemongrass...

Massage therapySpa therapyTreatment ideas
When in Doubt, Refer Out!

When in Doubt, Refer Out!

No individual therapist knows everything there is to know about every condition client’s may face. You don’t have to be a massage therapist very long before a client walks in the door with some condition you have never heard of before!

Business & marketingMassage therapySpa therapy
It’s a good time for your spa or massage practice. Desire for wellness is driving spa market growth

It’s a good time for your spa or massage practice. Desire for wellness is driving spa market growth

Getting and staying healthy is fueling growth in the U.S. spa market.  The “Spa Market in the U.S. 2016-2020” report just released by market research firm Technavio forecasts the U.S. spa market will grow at

Business & marketingMassage therapySpa therapy
Make customer appreciation a focus at your spa or massage practice

Make customer appreciation a focus at your spa or massage practice

When is the last time you told your clients how much you appreciated their business? Not that providing outstanding service, an inviting environment and a wide selection of products for at-home use don’t matter.

Business & marketingMassage therapySpa therapy