InTouch
The Price is Right - Part Two: Three strategies to make value based price increases
Raising prices is one of the hardest business decisions most of us make. But when it comes to owning your own business, it’s one of the most important decisions for success.
Category: Massage therapy
Your spa and massage clients won’t forget the name or the benefits of Jojoba
It’s not only because of its name that Jojoba is unique. Derived from a desert plant found in desert regions of northern Mexico and southwestern United Sates; Jojoba Oil actually is not an oil.
Category: Massage therapy
How to become more empathetic to spa and massage practice clients
“How’s your week going?” No doubt you probably ask that question – or something like it -- many times throughout the week of spa or massage practice clients. For some clients, that simple question can be a door opener to unburden themselves...
Category: Massage therapy
Permission is Better than Forgiveness When it Comes to Copyright
Did you know that just because something is posted on the internet it doesn’t mean it is copyright free? If you visit an artist’s website, copy a picture to your hard drive and then post that picture on social media you have most likely violated copyright law.
Category: Massage therapy
How to find the right business partner for your spa or massage practice
Are you thinking it might be time to take on a business partner? As a massage professional, you may want to partner with a chiropractor to expand your client base. Or if your business is therapeutic massage, it could be beneficial to partner with someone who...
Category: Massage therapy
Care for clients at your spa or massage practice starts with your own self-care
If you’re not feeling well or are worn out from the physical demands and pressure of running your spa or massage practice, you can’t give your clients 100 percent. That’s why own self-care is extremely important...
Category: Massage therapy
Ways to raise prices at your spa or massage practice and not lose clients
'Ways to raise prices at your spa or massage practice and not lose clients', 'Y', 'When you started your spa or massage practice, you might have set prices for your services geared to the lower end of the market to attract clients. Now that you
Category: Massage therapy
Koalas can’t resist the benefits of Eucalyptus and neither will your client
Koalas may be cute and cuddly, but did you know they are picky eaters. The iconic Australian marsupial mainly eats the foliage of eucalyptus species because of its high water content. By simply dining on the leaves of this tall evergreen tree...
Category: Massage therapy
Pass the Dead Sea salts to give your spa and massage client foot pain relief
Let’s face it, when your feet hurt, everything hurts. From bad shoes to bunions (the former often the cause of the latter) to arthritis and more, whatever the reason, you really can’t stand it when your feet are causing you pain...
Category: Massage therapy
Inspiration from one Massage Therapist to Another
Thanks to presenting at the World Massage Festival, I have had a great month both personally and professionally. I taught a little, learned a lot, and enjoyed Karaoke night - answering the age old question...
Category: Massage therapy
Want to feel better every day at your spa or massage practice? TRY YOGA!
Twenty four million people can’t be wrong. That’s how many U.S. adults practiced yoga in 2013, according to a survey from the Sports & Fitness Industry Association...
Category: Massage therapy
Include Arnica in spa and massage practice pain-relieving treatments
Helping clients relieve pain is one of your primary objectives in providing massage. Our goal at BIOTONE is to provide you with the tools that enable you to achieve this goal...
Category: Massage therapy