Make Client Education about the Benefits of Massage Ongoing

Make Client Education about the Benefits of Massage Ongoing

A stressful day or a period of anxiety can lead clients to your massage table. Sore muscles and joints after a particularly tough day of sports is another reason clients book appointments to get relief.

Business & marketingLifestyleMassage therapy
Success in Business Requires Strong Interpersonal Skills

Success in Business Requires Strong Interpersonal Skills

At some point in your career, you may have worked for someone who was an expert at their profession but was profoundly lacking in interpersonal skills.
Business & marketingCommunityMassage therapyRetailSpa therapy
10 Holiday Marketing Ideas That Ring Up Sales

10 Holiday Marketing Ideas That Ring Up Sales

With the holidays just around the corner, you want to maximize your opportunity to book more appointments and sell at-home offerings.
Business & marketingMassage therapyProductsRetail
Know What Drives Gen Z Health Trends

Know What Drives Gen Z Health Trends

Wellness is a priority for the Gen Z’s consumer. This group outspends previous generations on health and wellness products and services to improve their appearance and maintain their overall health.
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Educate Clients on Facial Massage Benefits

Educate Clients on Facial Massage Benefits

Clients may not be familiar with the many benefits of facial massage. Bring them up to date, explaining facial massage techniques to look better or deal with a specific skin problem.
Massage therapyRetailSpa therapyTreatment ideas
Collaboration Can Be Key to Unlocking Business Growth

Collaboration Can Be Key to Unlocking Business Growth

If you are looking for a way to take your business to a new level, consider collaboration. It can inspire you as you learn new ways to approach business. And you can boost clients and revenue from the relationships you establish.
Massage therapyRetailSpa therapyTreatment ideas
Collaboration with Healthcare Practitioners Provides Well-Rounded Care for Clients Care

Collaboration with Healthcare Practitioners Provides Well-Rounded Care for Clients Care

Massage therapist collaboration with other healthcare providers provides well-rounded integrative client care. Chiropractic massage offers is a good example of the synergy between healthcare disciplines.
CommunityMassage therapy
Why Personalization Matters to Massage Clients and How You Can Meet the Need

Why Personalization Matters to Massage Clients and How You Can Meet the Need

More than ever personalization matters to today’s customer. A 2021 report from management consulting firm McKinsey & Company[1] looked at the importance of personalized customer service and found:

 

 

Business & marketingCommunityMassage therapy
What is Reflexology and How Can it Improve Your Massage Practice?

What is Reflexology and How Can it Improve Your Massage Practice?

Reflexology is a CAM therapy to alleviate pain and stress. Treatments involve applying pressure to points in hands, feet, and ears that are connected to organs and systems in the body.
Massage therapy
Massage Therapy Offers Benefits in Every Stage of Life, Research Finds

Massage Therapy Offers Benefits in Every Stage of Life, Research Finds

Research indicates that massage therapy has value for emotional and physical well-being at every stage of life. Learn what the latest studies have to say.
Massage therapy
Jojoba Oil is a Must Have to Keep Clients’ Skin Hydrated and Supple

Jojoba Oil is a Must Have to Keep Clients’ Skin Hydrated and Supple

When is an oil not really an oil? When it’s jojoba oil. Find out how this liquid wax can benefit clients’ skin.

Massage therapySpa therapyTreatment ideas
Getting Down to Essentials: Cedarwood Essential Oil

Getting Down to Essentials: Cedarwood Essential Oil

Some things are timeless. You could say that for Cedarwood essential oil. Its use goes back thousands of years for its scent and for medicinal purposes.  The ancient Egyptians also associated perfumes with immortality and so wrapped the Pharaohs in bandages impregnated with Cedarwood and other aromatic oils.
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