InTouch
Encourage at-home care to help your clients and your bottom line
You may be in charge when clients are in “your hands,” but once they walk out the door you can’t always know if they will continue self-care. Many clients won’t follow a self-care regimen because they aren’t sure what to do at home to care for their...
Getting Down to Essentials: Clove Oil
Like many of today’s popular essential oils, the history of the use clove oil goes back thousands of years. According to Sally’s Organics, ancient Roman text refers to the cloves, and the spice is documented in Chinese history as early at 226 BC. At that...
Picture this. Your spa or massage practice on Instagram
Trying to maintain a presence on social media for your spa or massage practice can be daunting with so many different channels to consider. Facebook continues to lead the pack with over 2 billion monthly users, reports Statista. However...
Wellness professionals are turning to CBD. Here’s why.
Did you ever think you’d be asking your clients if they would like some cannabis? Well today with cannabis legal in 29 states for medicinal purposes, as well as for recreational use in a handful of states, cannabis is no longer a word you say in hushed...
Massage therapy news and research breakthroughs
Just released, “The Massage Therapy Research Report” examines the research base of massage therapy and describes the practical application of these results. Written by the Director of the world-renowned Touch Research Institutes...
Putting your best foot forward with your clients and the Earth
It’s been personally rewarding working on this series of “A Year of Giving Back” and it’s inspiring me beyond my usual promotions. For example April is more than Easter and Tax Day. It has Foot Health Awareness, Youth Sports Safety Month...
Who are the Gen Zers and how to market to them?
Just when you thought you had figured out (or almost figured out) millennials and how to market your spa and massage practices services to them, here come the Gen Zers. Also known as iGens, this is the generation born between the...
Make the Valentine’s Day Experience Extra Special at your Spa or Massage Practice
We think Valentine’s Day is all about love and good feelings, but there are a number of things about this special day. Here are just some of the interesting facts about Valentine’s Day that might surprise you.
Looking for versatility? Try apricot oil for massage and skin care
The apricot has been valued for its healing and medicinal properties for thousands of years. The oil, which is cold pressed from the kernel of the fruit, is a popular ingredient in skincare products because it is high in oleic and linoleic acids.
Breakthroughs in massage therapy research
Massage helps parent and infant bonding
A body of research indicates the benefits of infant massage for babies and parents, according to a recent article on in Massage Magazine. Dr. Tiffany Field of the Touch Research Institute in Miami is cited as having conducted over 100 studies...
Getting down to essentials: Litsea Cubeba
Litsea Cubeba is an essential oil that may not be familiar to everyone, but it’s one that isn’t quickly forgotten after use. With its intense, citrusy aroma, Litsea Cubeba, the botanical name for May Chang, a tree native to Southeast Asia, has a number of...
Doing Good Pays Off in Many Ways for your Spa or Massage Practice
The traditional season of giving may be over, but that doesn’t mean giving on behalf of your spa or massage practice should end. Having an ongoing company giving program, not only helps the community you service; it helps your business standing.
