It’s time for a Healthy focus on Breasts

It’s time for a Healthy focus on Breasts

As the official month of National Breast Cancer Awareness, October is all about the chest. Protecting them, saving them, and taking care of them. It’s also about respecting them and the boundaries they generate in the treatment room. I can’t remember...
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Can lemongrass make you happy? The answer might be yes.

Can lemongrass make you happy? The answer might be yes.

Did you know that the scent of lemons is one of the smells that can make you happier? In case you are wondering, some of the others are pine, rosemary and freshly cut grass, as noted in “8 Smells That Can Make You Happier, according to...

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The most common challenges in running a spa or massage practice

The most common challenges in running a spa or massage practice

What’s your biggest challenge in running your spa or massage practice? A few years ago, Phorest, a salon software solution, asked 250 salon and spa owners and managers in the UK and Ireland that question. The three top challenges were in...

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Getting Down to Essentials: Geranium Oil

Getting Down to Essentials: Geranium Oil

If for no other reason, spa and massage therapy clients will love Geranium Oil because of its sweet, floral scent. But that is just the beginning of the many benefits of the oil extracted through steam distillation of the stems and leaves from the lovely...

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Reinforce your brand message to make it stick

Reinforce your brand message to make it stick

Whether your spa or massage practice client base includes 30 or 300, your business has a brand identity. That identity is the collective perception of your business among clients shaped by a number of factors. Your logo and the other visuals that you...

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Massage Therapy News and Research

Massage Therapy News and Research

Massage Magazine writes that research indicates stroke patients who received weekly sessions of aromatherapy back massage and foot baths showed significant improvement in stress and mood and sleep. The study, “The effects of aroma massage...

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Failure is not an option. Avoid the common mistakes businesses make

Failure is not an option. Avoid the common mistakes businesses make

Starting your own spa or massage practice or managing one for someone else is a challenge many seek. It’s exciting to take a business from ground zero and manage its growth over time. But the sad reality is that many businesses don’t make it long term.

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Make Your Practice Golden

Make Your Practice Golden

Can we talk?  Aging stinks until we realize what a privilege it is to be able to do just that.  If aging is a privilege then healthy aging is a choice.  A choice we as massage therapists can model and market.   September is the month to support healthy aging as...

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Chamomile with its apple scent helps soothe and relax

Chamomile with its apple scent helps soothe and relax

When you are looking for something natural to help you relax, look no further than Chamomile. The herb, which means “ground apple” in Greece because of its apple scent, has been used throughout the ages to help calm the nerves and as an aid for...

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Speaking up with confidence so others listen

Speaking up with confidence so others listen

You probably know someone who can win over others with their words. What they have to say may not even be the most insightful or knowledgeable, but it’s how they project their ideas with a confident tone that sets them apart. Being able to speak...

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Getting Down to Essentials: Cedarwood Oil

Getting Down to Essentials: Cedarwood Oil

The use of Cedarwood goes back thousands of years. The ancient Greeks and Egyptians were considered the first to identify the value of Cedarwood oil. The Aromatherapy Bible says that the ancient Egyptians used Cedarwood for making perfumes and...

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How to reduce no shows at your spa or massage practice

How to reduce no shows at your spa or massage practice

Are you struggling with too many no shows? Clients that fail to show up can cost you hundreds and even thousands of dollars over the course of a year. And if lost revenue wasn’t troubling enough, no shows also cost you time you could have spent...

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