InTouch

BIOTONE in touch blog offers a wide array of massage therapy practices and business tips weekly. Over 200 blog posts from the last 5 years cover treatment ideas, spa therapy, retail massage therapy, massage therapist community, and business & marketing.

5 tips for marketing your spa or massage practice on a shoestring

5 tips for marketing your spa or massage practice on a shoestring

Even if you have a healthy client roster, you don’t...
3 min read
Business & Marketing
Five Steps to Becoming More Optimistic

Five Steps to Becoming More Optimistic

Are some people just born with a more positive outlook...
2 min read
Business & Marketing
Breakthroughs in massage therapy research

Breakthroughs in massage therapy research

Swedish massage therapy (SMT) may be effective in providing significant...
2 min read
Business & Marketing
Bringing Purpose to your Practice

Bringing Purpose to your Practice

A lot of you have shared your struggles with making...
3 min read
Massage Therapy
essential oils for massage products

Getting down to essentials: Patchouli Oil

Many of your clients may not have heard of Patchouli...
2 min read
Massage Therapy
How to manage the reputation of your spa or massage practice

How to manage the reputation of your spa or massage practice

Managing your reputation online is more important than ever before....
3 min read
Business & Marketing
6 holiday marketing ideas for your spa or massage practice

6 holiday marketing ideas for your spa or massage practice

Even with Black Friday and Cyber Monday drawing in millions...
2 min read
Business & Marketing
Embracing Change

Embracing Change

"Change is easy!" said no one, ever! Change can be...
2 min read
Business & Marketing
Why Shea Butter should be your treatment menu

Why Shea Butter should be your treatment menu

In the savannah regions of West and Central Africa, the...
2 min read
Massage Therapy
Being grateful everyday helps you and your spa or massage practice thrive

Being grateful everyday helps you and your spa or massage practice thrive

Thanksgiving is the time many take time to reflect on...
3 min read
Business & Marketing
Orange Essential Oil

Getting Down to Essentials: Orange Essential Oil

With its fresh tangy aroma and healthful properties, orange essential...
2 min read
Massage Therapy
man with scars being massaged

Scars as Storytellers: Scar Massage and Treatments

Every scar tells a story.  It’s important we ask about...
3 min read
Massage Therapy
Breakthroughs in massage therapy research

Breakthroughs in massage therapy research

Endometriosis is a condition in which the inner lining of...
3 min read
Massage Therapy
How to turn “no’s” into “yes’s” when upselling and cross-selling to clients

How to turn “no’s” into “yes’s” when upselling and cross-selling to clients

Do you feel uncomfortable trying to convince a client to...
2 min read
Business & Marketing
Seeing the Big Picture

Seeing the Big Picture

The other day I was at a friend’s house hanging...
3 min read
Massage Therapy