InTouch
BIOTONE in touch blog offers a wide array of massage therapy practices and business tips weekly. Over 200 blog posts from the last 5 years cover treatment ideas, spa therapy, retail massage therapy, massage therapist community, and business & marketing.
Putting your best foot forward with your clients and the Earth
It’s been personally rewarding working on this series of “A...
3 min read
Business & Marketing
Who are the Gen Zers and how to market to them?
Just when you thought you had figured out (or almost...
3 min read
Business & Marketing
Create a marketing calendar that works
Successful marketing requires strategy and planning. To maximize holidays and...
3 min read
Business & Marketing
Wellness trends that will impact 2018 spa industry
It wouldn’t be a New Year without a range of...
2 min read
Business & Marketing
5 tips for marketing your spa or massage practice on a shoestring
Even if you have a healthy client roster, you don’t...
3 min read
Business & Marketing
Five Steps to Becoming More Optimistic
Are some people just born with a more positive outlook...
2 min read
Business & Marketing
Breakthroughs in massage therapy research
Swedish massage therapy (SMT) may be effective in providing significant...
2 min read
Business & Marketing
How to manage the reputation of your spa or massage practice
Managing your reputation online is more important than ever before....
3 min read
Business & Marketing
6 holiday marketing ideas for your spa or massage practice
Even with Black Friday and Cyber Monday drawing in millions...
2 min read
Business & Marketing
Embracing Change
"Change is easy!" said no one, ever! Change can be...
2 min read
Business & Marketing
Being grateful everyday helps you and your spa or massage practice thrive
Thanksgiving is the time many take time to reflect on...
3 min read
Business & Marketing
Demand for skin lightening products is growing
Are any of your clients looking for skin lightening treatments? ...
3 min read
Business & Marketing
How to turn “no’s” into “yes’s” when upselling and cross-selling to clients
Do you feel uncomfortable trying to convince a client to...
2 min read
Business & Marketing
How to stop managing your team and start leading
You may be doing a fine job of managing your...
3 min read
Business & Marketing
Hate to negotiate? Learn how to become good at it
You Can Negotiate Anything is the title of a self-help...
3 min read
Business & Marketing
