InTouch

BIOTONE in touch blog offers a wide array of massage therapy practices and business tips weekly. Over 200 blog posts from the last 5 years cover treatment ideas, spa therapy, retail massage therapy, massage therapist community, and business & marketing.

Help spa and massage practice clients put a ‘pep in their step’ with sunflower oil

Help spa and massage practice clients put a ‘pep in their step’ with sunflower oil

It’s not only because they are big and bright yellow...
3 min read
Massage Therapy
When it comes to singing your praises, ask your spa and massage practice clients to hit  the right notes

When it comes to singing your praises, ask your spa and massage practice clients to hit the right notes

No one will fault you for touting the services of...
2 min read
Business & Marketing
Turn great ideas for your spa or massage practice into action

Turn great ideas for your spa or massage practice into action

There’s no shortage of great ideas but just how many...
2 min read
Business & Marketing
Take Social Media to the Next Level by Utilizing Social Listening!

Take Social Media to the Next Level by Utilizing Social Listening!

Many massage and spa businesses incorporate social media into their...
4 min read
Business & Marketing
How to turn online clients rants about your spa or massage practice into raves

How to turn online clients rants about your spa or massage practice into raves

There was a time when an unhappy client went away...
3 min read
Business & Marketing
Hate selling? Learn how to sell like a natural at your spa or massage practice

Hate selling? Learn how to sell like a natural at your spa or massage practice

Do you cringe at the idea of selling? It’s not...
2 min read
Business & Marketing
Learn how to deal with spa and massage practice clients that annoy you

Learn how to deal with spa and massage practice clients that annoy you

Social media may be bringing some of us together, but...
2 min read
Business & Marketing
massage treatment of hot stone

Mixing it up in the treatment room

My last blog I talked about spring cleaning your practice. ...
3 min read
Business & Marketing
Loyal spa and massage clients matter to your spa and massage marketing. So create them!

Loyal spa and massage clients matter to your spa and massage marketing. So create them!

Are you more focused on bringing new clients through the...
3 min read
Business & Marketing
Don’t settle. Earn what you are worth at your spa or massage practice

Don’t settle. Earn what you are worth at your spa or massage practice

When setting prices for your spa and massage practice services,...
2 min read
Business & Marketing
Take good care of yourself to help spa and massage practice clients

Take good care of yourself to help spa and massage practice clients

Are you practicing what you preach to clients when it...
3 min read
Massage Therapy
Goals are Good, Until You Lose Focus!

Goals are Good, Until You Lose Focus!

Many years ago when I was teaching intro students massage...
3 min read
Massage Therapy
Brand consistency: Reinforce your brand across spa and massage practice client touchpoints

Brand consistency: Reinforce your brand across spa and massage practice client touchpoints

Do your clients think about your spa or massage practice...
3 min read
Business & Marketing
Six steps to improve leadership skills at your spa or massage practice

Six steps to improve leadership skills at your spa or massage practice

You can’t do it all. By now as the owner...
3 min read
Business & Marketing
How effective listening can affect success at your spa or massage practice

How effective listening can affect success at your spa or massage practice

“Can you hear me now?” Verizon posed that question about...
2 min read
Business & Marketing