InTouch

Walk into any health food store or dispensary these days and you’ll find shelves lined with CBD (cannabidiol) products for a variety of health and wellness needs. If you are like many of today’s consumers seeking alternative medicines and green living, CBD may be the answer for you. CBD is a non-psychoactive component...

Confused about CBD and THC? Both are chemical components found in marijuana. However, Cannabidiol or CBD is the active non-psychoactive component marijuana; THC is the ingredient that gives you a “high.” CBD is gaining popularity because of its anti-inflammatory, anti-anxiety and pain-relieving properties.

Whether your spa or massage practice client base includes 30 or 300, your business has a brand identity. That identity is the collective perception of your business among clients shaped by a number of factors. Your logo and the other visuals that you...

Massage Magazine writes that research indicates stroke patients who received weekly sessions of aromatherapy back massage and foot baths showed significant improvement in stress and mood and sleep. The study, “The effects of aroma massage...

Starting your own spa or massage practice or managing one for someone else is a challenge many seek. It’s exciting to take a business from ground zero and manage its growth over time. But the sad reality is that many businesses don’t make it long term.

Can we talk?  Aging stinks until we realize what a privilege it is to be able to do just that.  If aging is a privilege then healthy aging is a choice.  A choice we as massage therapists can model and market.   September is the month to support healthy aging as...

When you are looking for something natural to help you relax, look no further than Chamomile. The herb, which means “ground apple” in Greece because of its apple scent, has been used throughout the ages to help calm the nerves and as an aid for...

You probably know someone who can win over others with their words. What they have to say may not even be the most insightful or knowledgeable, but it’s how they project their ideas with a confident tone that sets them apart. Being able to speak...

The use of Cedarwood goes back thousands of years. The ancient Greeks and Egyptians were considered the first to identify the value of Cedarwood oil. The Aromatherapy Bible says that the ancient Egyptians used Cedarwood for making perfumes and...

Are you struggling with too many no shows? Clients that fail to show up can cost you hundreds and even thousands of dollars over the course of a year. And if lost revenue wasn’t troubling enough, no shows also cost you time you could have spent...

The American Massage Therapy Association (AMTA) is advancing the use of massage therapy as a realistic approach to many forms of pain. The AMTA makes this announcement having compiled significant consumer and clinical research on the use of...

No two clients are ever the same. Still among clients there are a number of challenges that occur frequently enough that you want to be aware of them, if you aren’t already, and have a strategy for handling them.  Among the common challenges are...