InTouch

Massage Industry Growth in 2023 and Beyond

Jan 06, 2023

The New Year and well beyond are looking very positive for the massage industry. We look at some of the trends driving this growth.

Don’t Forget to Schedule Downtime

Dec 30, 2022

When it comes time to start scheduling activities for the New Year, make sure to plan some time for “downtime.” You need to recharge periodically to destress and energize to meet your 2023 goals. Learn more about the need for downtime and why its so valuable to you and your business.

Five Marketing Trends for the New Year

Dec 23, 2022

What’s key to successful marketing in 2023? Here are some trends you will want to incorporate into your marketing planning to reach clients and strengthen bonds.

Pamper Client's Skin with Cocoa Butter

Dec 16, 2022

Cocoa butter heals the senses while it soothes the skin. Make it a must in treatments this holiday season.

Getting Down to Essentials: Cinnamon Essential Oil

Dec 09, 2022

The aroma of cinnamon conjures up great holiday memories for many people. But there are reasons to use cinnamon essential oil in your treatments year-round. Find out why.

Max Holiday Retail Merchandising and Marketing to Attract Last Minute Shoppers

Dec 02, 2022

Holiday shopping can be stressful. Make things easy for your clients by featuring a wide array of retail offerings they can pick up during their appointment or online. Make sure you support retail with these merchandising and marketing tips.

Why You Need to Build Business Authority and How to Build It

Nov 18, 2022

Everyone respects an authority and moreover wants to do business with that individual or business. That is why building business authority is so important for your spa or massage practice. Here are some ways to build business and brand authority.

Getting Down to Essentials: Rose Geranium

Nov 11, 2022

“A rose by any other name would smell as sweet.” When Shakespeare wrote that in Romeo and Juliet, he might have been thinking of Rose Geranium essential oil. While not a rose, the Rose Geranium plant has leaves that smell strongly like roses. The plant, native to parts of Africa, also goes by rose-scented geranium, sweet-scented geranium, or old-fashioned rose geranium. Its velvety, plush leaves and flowers bloom pale pink or almost white.

Create Holiday Promotions that Ring in Sales

Nov 04, 2022

You are probably asking yourself, “where did the year go.” Seems just yesterday, we were greeting a new year and now we are in countdown mode to another. Now more than ever, you want to maximize the holidays for profit, yet at the same time provide budget-conscious clients with value. Here are a few ideas to attract new clients during the holiday season and strengthen loyalty with current ones: