Helping Hand

Helping Hand

This past week has been devastating for many of our fellow American’s who are dealing with the catastrophic effects of Hurricane Harvey.  Their stories have touched the Nation’s heart with deep sadness at the tremendous loss so many are...

CommunityMassage therapy
woman being exfoliated at spa

Help clients repair and prepare skin for fall with an exfoliation and wrap

It’s still hot in many parts of the country, but fall will be here before we know it. The first official day of fall is September 22. Now is the time to start thinking about helping repair client skin after the harsh effects of the hot summer sun and prepare it to...

Massage therapySpa therapyTreatment ideas
arnica or daisy for spa products

Everything is coming up Daisies with Arnica in your massage treatments

When it comes to relieving spa and massage practice client pain, you want to use something that has a long track record of success. Arnica is one of those ingredients. It is produced from...

Massage therapySpa therapyTreatment ideas
woman receiving back massage

Three ways to enhance your back treatments

In my last blog I promised you some creative ideas to add to your torso treatments.  Many of my favorites are nature inspired or a modern interpretation of an indigenous tradition. All in all it’s a great way to introduce clients to some modalities.

Massage therapySpa therapyTreatment ideas
Breakthroughs in massage therapy research

Breakthroughs in massage therapy research

BIOTONE has long been a contributor to research to advance the application of massage therapy to treat physical and emotional conditions. Over the years, BIOTONE has funded research to determine the role of massage therapy...

Massage therapy
Explore funding options to grow your spa or massage practice

Explore funding options to grow your spa or massage practice

Are you thinking that it’s time to expand your spa or massage practice? Maybe you want to add another location or you would like to offer more skin care services and that involves buying new equipment...

Business & marketingMassage therapySpa therapy
Eucalyptus Essential Oil

Getting down to essentials: Eucalyptus Oil

Mother Nature has been particularly kind to the cuddly Australian Koala.  The Koala, not actually a bear as most think but actually a tree-dwelling marsupial closely related to the kangaroo, makes a steady diet of the leaves of the Eucalyptus Tree.

Massage therapySpa therapyTreatment ideas
Safeguard your spa or massage practice data from cybercrime

Safeguard your spa or massage practice data from cybercrime

Cybercrime may not be your number one concern but as the owner of a spa or massage practice, your business may be a prime target.  Since 2011, cyberattacks focused on small...

Business & marketingMassage therapySpa therapy
Create a winning culture to attract and retain spa and massage practice employees

Create a winning culture to attract and retain spa and massage practice employees

Unless you are sole practitioner, you depend on a team of capable people to run your business and serve clients.  Yet recruiting top talent is a problem for employers. Fortune writes that...

Business & marketingMassage therapySpa therapy
How to effectively use text marketing for your spa or massage practice

How to effectively use text marketing for your spa or massage practice

Consumers are spending over four hours a day on mobile devices. The fact that one sixth of the day is spent interacting with mobile devices just shows how much consumers have come to...

Business & marketingMassage therapySpa therapy
I’ve Got Your Back

I’ve Got Your Back

Everyone needs someone who has their back. For my clients I am that person.  For that reason, in addition to my massage techniques, I have always incorporated torso treatments in my protocols.

Massage therapySpa therapyTreatment ideas
Avocado Oil

What’s to love about the avocado? Lots it turns out.

What’s behind our love affair with the avocado? Not only do Americans love this unique fruit– that’s right fruit not vegetable – the rest of the world has gotten in on the trend.

Massage therapySpa therapyTreatment ideas