InTouch

BIOTONE in touch blog offers a wide array of massage therapy practices and business tips weekly. Over 200 blog posts from the last 5 years cover treatment ideas, spa therapy, retail massage therapy, massage therapist community, and business & marketing.

5 Common Small Business Challenges and How to Tackle Them

5 Common Small Business Challenges and How to Tackle Them

Running a small business comes with unique challenges. Learn about...
6 min read
Research Looks at Massage for Neck and Shoulder Pain

Research Looks at Massage for Neck and Shoulder Pain

Can massage help alleviate neck and shoulder pain? Find out...
5 min read
Showcase Your Expertise to Build Your Brand

Showcase Your Expertise to Build Your Brand

Highlighting your expertise is key to building your brand. Learn...
4 min read
Go Ahead Sing Your Own Praises: Self Promotion Helps Your Business

Go Ahead Sing Your Own Praises: Self Promotion Helps Your Business

Learn about effective strategies for self-promotion to boost our business....
4 min read
Massage and PTSD: What Research Says

Massage and PTSD: What Research Says

PTSD can result in insomnia or sleep disruptions. By promoting...
4 min read
Make This Mother’s Day Hands Down the Best Yet

Make This Mother’s Day Hands Down the Best Yet

Create special Mother’s Day spa packages and massage treatments to...
5 min read
Understanding Gua Sha: An Ancient Approach to Healing

Understanding Gua Sha: An Ancient Approach to Healing

Gua sha is an ancient Chinese healing technique that uses...
5 min read
The Benefits of Massage for Cancer Patients

The Benefits of Massage for Cancer Patients

Learn about the benefits of massage therapy for cancer patients....
6 min read
Research Looks at Massage Therapy and Heart Surgery Recovery

Research Looks at Massage Therapy and Heart Surgery Recovery

Heart surgeries in the United States are growing each year....
4 min read
Massage Therapy
Do Not Risk Losing existing Clients While Trying to Attract New Ones

Do Not Risk Losing existing Clients While Trying to Attract New Ones

“Make new friends but keep the old. One is silver...
2 min read
How to Beat Burnout and Stress

How to Beat Burnout and Stress

Burnout among small business owners is common. Find out what...
5 min read
Research Shows the Benefits of Massage for Fibromyalgia

Research Shows the Benefits of Massage for Fibromyalgia

Fibromyalgia is a common chronic pain condition affecting some 10...
4 min read
Tackling 2025 Business Challenges

Tackling 2025 Business Challenges

Understand what challenges small businesses face in 2025.  Prepare yourself...
5 min read
Research Indicates Massage Therapy Can Help Relieve Lower Back Pain

Research Indicates Massage Therapy Can Help Relieve Lower Back Pain

Discover research studies and findings on lower back pain to...
5 min read
Business & Marketing
Make First Time Clients Comfortable: Put Yourself in Their Shoes

Make First Time Clients Comfortable: Put Yourself in Their Shoes

Learn how to create a welcoming environment for first-time massage...
4 min read