BIOTONE has long been a contributor to research to advance the application of massage therapy to treat physical and emotional conditions. Over the years, BIOTONE has funded research to determine the role of massage therapy...

Are you thinking that it’s time to expand your spa or massage practice? Maybe you want to add another location or you would like to offer more skin care services and that involves buying new equipment...

Mother Nature has been particularly kind to the cuddly Australian Koala.  The Koala, not actually a bear as most think but actually a tree-dwelling marsupial closely related to the kangaroo, makes a steady diet of the leaves of the Eucalyptus Tree.

Cybercrime may not be your number one concern but as the owner of a spa or massage practice, your business may be a prime target.  Since 2011, cyberattacks focused on small...

Unless you are sole practitioner, you depend on a team of capable people to run your business and serve clients.  Yet recruiting top talent is a problem for employers. Fortune writes that...

Consumers are spending over four hours a day on mobile devices. The fact that one sixth of the day is spent interacting with mobile devices just shows how much consumers have come to...

Everyone needs someone who has their back. For my clients I am that person.  For that reason, in addition to my massage techniques, I have always incorporated torso treatments in my protocols.

What’s behind our love affair with the avocado? Not only do Americans love this unique fruit– that’s right fruit not vegetable – the rest of the world has gotten in on the trend.

Are you waiting by the phone for clients to call and rebook a spa or massage therapy appointment? Don’t wait for clients to make the first move, whether they are first-timers or...

Not your garden variety sage, but closely related, Clary Sage is a biennial herb that blooms from June to July producing flowers that range in color from white to pink and pale blue to lilac and...