Among many BIOTONE products, Shea Butter is a key ingredient. To set the record straight, this has nothing to do with the fact that this versatile natural skin care ingredient and I share a name.
Treatment Ideas
Help clients de-stress this holiday season
- By Jean Shea
- on Nov 21, 2019
Tis the season…to be stressful! Ironically, at this holiday time of year, many feel more stressed out than jolly. While the promise of getting together with friends and family, exchanging gifts and enjoying good food and drink should raise spirits, many are feeling overwhelmed by all the planning, shopping and food...
Is your spa or massage practice getting ready to participate in Small Business Saturday, celebrated on November 30? This year marks the 10th annual holiday, created by American Express in 2010, that brings communities together to support their local small businesses during one of the busiest shopping seasons...
Getting Down to Essentials: Black Pepper Oil
- By Jean Shea
- on Oct 31, 2019
When it comes to cooking, Black Pepper ranks high as one of most commonly used spices. Some people can’t get enough. With its sharp and mildly spicy flavor, Black Pepper goes well with a wide range of dishes. But many Black Pepper aficionados don’t realize that Black Pepper and Black Pepper Essential Oil...
Why clients will love sea fennel
- By Jean Shea
- on Oct 16, 2019
The detoxifying benefits of sea fennel have been heralded since the time of Hippocrates, the ancient Greek physician. Today, we continue to value this hardy plant for its outstanding restorative qualities.
Sore muscles the problem? Peppermint provides relief year round.
- By Jean Shea
- on Sep 26, 2019
As the ancient Greek myth goes, peppermint got its name from Minthe, a river nymph who lived in one of the rivers of Hades, the Greek god of the underworld. When Hades fell in love with Minthe, his jealous wife Persephone turned her into a lowly mint plant, which meant her destiny was for others to walk upon her.
Getting down to essentials: Clary Sage Essential Oil
- By Jean Shea
- on Sep 19, 2019
It’s no wonder that an herb named because of its clarifying or cleansing properties has maintained its popularity for literally thousands of years. But that’s the case with Clary Sage, a biennial herb that blooms from June to July producing flowers that range in color from white to pink and pale blue to lilac and offer a delightfully...
Don’t let loss of sleep take a toll on your health and safety
- By Jean Shea
- on Sep 12, 2019
Tossing and turning all night is a problem for many Americans that I wrote about in “How to go to sleep and stay asleep.” A lack of sufficient and quality shuteye means you wake up exhausted the next day, unprepared to focus on work or whatever other responsibilities you have. Even worse, lack of sleep, especially on a regular basis...
Keep clients coming back with membership marketing
- By Jean Shea
- on Sep 6, 2019
“Membership has its privileges” was a well-known ad campaign of American Express back in the 90s. The underlying campaign message was that there were rewards for those who had the American Express credit card. Today, many consumer brands are capitalizing on membership marketing in which customers...
Getting Down to Essentials: Lemon Essential Oil
- By Jean Shea
- on Aug 29, 2019
Any list of the most popular essential oils is sure to include lemon essential oil. The delightful aroma of lemons is a crowd pleaser with its fresh scent that lifts the spirits. Since it takes about 50 lemons to produce a small 15 ml bottle of lemon essential oil, users are treated to an invigorating experience as soon as...
