Time Well Spent
By Kelli Lene on Dec 13, 2011
Time Well Spent is the name of my business, my promise to my clients; and it’s my measuring stick. For example, before I introduce a product or protocol into my treatment room it must add value and effectiveness to the time my clients spend with me. It’s a simple and tangible appraisal system.
Having followed this principal for more than 20 years you could say it defines my practice and is responsible for its intrinsic value. Intrinsic value can refer to many things including ethics, philosophy, and my personal favorite; that which is internally true and genuine – a basic and essential feature that makes it what it is.
Unlike other forms of valuation, intrinsic value is measured by how you and others perceive the worthiness of your practice. For example: Does your practice fulfill you? Does it challenge you? Do you provide services relevant to your clients? May I suggest that you join me in my annual accessing these worthwhile questions at the New Year.
Here are some simple ways I have added value (perceived and actual).
Offer Layered Services
Integrate Therapeutic Modalities
Plan Your Sensoryscape
Keep Meticulous Client Records
Start your prone segment with a back treatment
Start your supine segment of massage with the application of hot foot/hand treatments
Consider adding scalp treatments to your protocols, they are yummy
Perform your body wraps first. Massage the head while the client is wrapped
Utilize warming components to relax an area before you work on it
Finish specific work with cooling modalities
Use tools that are fun and creative i.e.spa, bamboo, shells, and cupping
Stay up with the easy trends in addition to keeping your core education up to date
If at all possible provide quality retail – yes, it’s a valuable modality
Consider the benefits of providing a chair massage options
Use aromatherapy to customize massage mediums for client’s enjoyment and needs
Offer an assortment of massage mediums to assist types of work and client skin needs
Utilize analgesics, both cooling and warming options, to further the benefit of treatments
Mix in mediums that have various textures like polishes and muds
Be vigilant about the quality of everything a client touches
Control what your client smells from the moment they open your door
Have a wide variety of music available for clients to choose from
Make sure that your refreshments support the overall sensory story you are providing
Add an Air Filtration system to ensure a clean base
Supply a jewelry cleaner pod for client to soak their valuables during massage
Display a variety of reading glasses for client to use, just like ink pens
Offer an herbal tea station
Spritz a refreshing aromatherapy spray in client’s shoes
Be generous with clients, the community & colleagues purely for the pleasure of it
Likes and Dislikes: music, treatments, sensory input, queries
Celebrations and Challenges follow up
Some of these items I already execute faithfully, some I am adding, and some I am honestly struggling with (i.e. recordkeeping)
I am very proud of the progress of our profession and I’m very optimistic about our future. My aim is that we learn from each other and the time we share is always Time Well Spent. Now it’s your turn to reveal what your professional priorities are for 2012.
Take care, Do good work, and Write often