Each year, the International Spa Association releases a report on the spa trends for the year. This year, key among the trends were personalization – treatments and services geared to the unique needs of the individual...
What makes your spa or massage practice unique from the competition? Is it the type of massage therapies you offer – aromatherapy and deep tissue, for example - or the special skin treatments you’ve created?
There’s no doubt the holiday season is kicking in. Companies like UPS are already putting out the word for seasonal help. Whether or not this will be a strong holiday for shopper remains to be seen...
You know how easily you connect with some of your spa and massage practice clients. From the first time you meet you have an instant rapport. The connection may stem from finding humor in the same thing or...
Raising prices is one of the hardest business decisions most of us make. But when it comes to owning your own business, it’s one of the most important decisions for success.
It’s not only because of its name that Jojoba is unique. Derived from a desert plant found in desert regions of northern Mexico and southwestern United Sates; Jojoba Oil actually is not an oil.
“How’s your week going?” No doubt you probably ask that question – or something like it -- many times throughout the week of spa or massage practice clients. For some clients, that simple question can be a door opener to unburden themselves...
Among your spa or massage practice clients, who are your ideal clients? Which ones value your services, share your business values and appreciate your efforts to ensure they have a satisfying experience.
Did you know that just because something is posted on the internet it doesn’t mean it is copyright free? If you visit an artist’s website, copy a picture to your hard drive and then post that picture on social media you have most likely violated copyright law.
Raising prices is one of the hardest business decisions most of us make. But when it comes to owning your own business, it’s one of the most important decisions for success.